Academia to Industry: Meta UXR interview process and preps
Since May, I work as a Qualitative UX Researcher at WhatsApp, and I wanted to share my interview experience and the resources I found useful during the preparation. This list is not exhaustive, and things I found helpful might not be relevant to someone else. Moreover, this post is about Qualitative UXR interview preparation, and the process and requirements for other positions - for example, Quantitative UXR - could be different. Finally, I was quite anxious, so I might have forgotten something right after the last interview :)
Lengthy Background
Education background: I have Engineering and Computer Science Master’s degrees, Ph.D. in human-computer interaction (usable privacy and security, digital health).
Up to two years post-PhD, I always imagined myself on the academic career track. I knew it was hard to reach a tenured prof position, but the path was more or less clear (as well as the struggle), and for some reason, I did not doubt it. It’s funny because, since my Master’s degree internship and thesis, I have always collaborated with industrial partners, but usually I was an academic person on the team and not “on-site”.
My mindset changed during the pandemic when I realized how much I define myself through my work and how much space it takes up in my life. It was hard to answer the question “If I am not a researcher, then who am I?” Then, I also started reflecting on the academic career path and what it takes, I knew I probably have it but I was not sure I want to give it. Geographical location and personal factors entered the scene as well, I wanted to choose where to live with my partner, and not to move my entire life wherever I find the next position. Back then, I was in Ireland, and I knew it was not the country for our long-term plans, even though there were plenty of positions for someone in computer science: both in academia and in industry.
My first postdoc contract was ending, and I started applying for postdoc, assistant professor, and UX researcher positions in companies. The complicating factors were the “two-body problem” and the preference for geographical locations. Long story short, we both got postdocs at Aalto University, and here I talk about this transition (enthusiastically).
Still, the doubts about the academic career remained and grew, I met many assistant professors and learned about their struggles. I attended numerous panel discussions and talks on the “academia vs industry” in computer science, some friends switched from postdocs to companies, and I decided to give it a try (here is a bit more on those reflections). Next, I describe my process and the resources I used to prepare for the interviews.
The process, briefly
First of all, I had a referral to Meta, which definitely helped me to get that first call with the recruiter. I had a great recruiter who provided a detailed description of the whole process, what questions will be asked, and what to expect. That was the most transparent and smooth hiring experience I ever had. Briefly, the steps were the following:
A call with HR to talk about my CV with general questions about my experience and skills (based on what I put in my CV) and general info on the position (no defined team at this point).
45 mins UXR interview
Virtual on-site starting from my presentation (I chose my Ph.D. project) and followed by 3 back-to-back interviews 45 mins each (UXR skills, communication and collaboration, and product sense). Usually, the interview process ends here.
Additional 45-mins interview on UXR skills
Here are the articles that describe the UXR hiring process better than I would. They also provide a compilation of possible questions, and those were relevant:
- https://prepfully.com/interview-guides/facebook-ux-researcher
- https://blog.prototypr.io/cracking-the-ux-researcher-interview-81a797e86e62
- https://medium.com/@eleonorazucconi/46-interview-questions-for-user-experience-researchers-at-google-amazon-microsoft-and-facebook-c582827267b9
+ I strongly recommend checking glassdoor.com where people share questions they were asked during the interviews.
The resources
When I was preparing for the UXR interview and virtual on-site interviews, I was quite confident about my UXR skills from my Ph.D. and postdoc experiences, especially from my industrial collaborations. What I was not sure about is how to “pack” all this knowledge into concise and clear blocks or answers. I also wanted to learn more about the research process and type of projects at Meta to understand how I would fit in and tackle them.
Here are several resources I found useful. My preparation and using these were not focused on learning or improving UXR skills but rather on adapting the academic experience to the industrial context.
YouTube channels that I found useful and inspiring.
YouTube blog AonaTalks about UXR - https://www.youtube.com/c/AonaTalks
AJ&Smart - UXR methods and career insights - https://www.youtube.com/c/AJSmart/videos
Nielsen Norman Group YouTube channel - https://www.youtube.com/c/NNgroup/videos
Facebook groups about academia -> industry transition and UXR
PhD to UXR - from academia to UX research - https://www.facebook.com/groups/phd2uxr
The Professor Is Out - https://www.facebook.com/groups/professorisout
User Research Collective - https://www.facebook.com/groups/uxrcollective
UX Research blogs I was reading to learn how to structure UXR knowledge and learn about UX research at Meta
Nielsen Norman Group website - https://www.nngroup.com/articles/
ReOps blog - https://medium.com/researchops-community/archive
User Weekly's archives - https://www.userweekly.com/archive/
A collection of UXR Meta blog posts - https://medium.com/user-experience-design-1
Interview mockups and mentoring
I am extremely grateful to my network for all the help I have received, including the time they spent on my mockup interviews. First of all, I reached out to my network: those who were in the industry initially and those who moved from academia to industry. Another extremely helpful resource is ADPList, a mentoring network. I have had extremely insightful discussions and learned lots of tips that helped me during the interviews.
Honest discussions about “academia or industry” careers were also helpful to have a realistic idea of what to expect and whether it is something I personally would like to do.
My two cents on academic experience relevant to the industry
During my PhD and the postdocs, I strongly overestimated the achievements and results that are published and underestimated all the rest: skills, experiences, ability to tackle complex research topics, communication, problem-solving skills, etc. I guess it’s clear why: publications are - sadly - still the most important criteria of one’s career success in academia. Looking back, I realize that was not fair to me. My Ph.D. and postdocs were hard, sometimes opportunistic or lacking clear strategy (I was working on multiple projects and related topics), but I learned a lot. For instance, I went on internships in the Philippines and Paraguay that lasted 3 months each (minus 6 months from a 3-year limited PhD, not a joke) and they did not result in one single publication, but what I learned in those field studies is invaluable.
Here are my recommendations, which are definitely not too wise but I will give them anyways:
Consider all options, do not restrict your PhD to academia only or allow the idea that you might change your mind.
Keep a record of the experiences and skills you learn that might be relevant beyond the academic track, you never know what will be useful in the future.
Engage in industrial collaborations in a way that you can and makes sense to you
Do not underestimate “unpublished” or “not publishable” outputs of your work
Best of luck to those considering or undertaking the academia-industry UXR transition!